Universal Orlando Price Increases (General)

[Parkscope Joe]

If Kong is $25, I'd hate to see Hagrid's lol

I really doubt it'll ever be offered for attractions with high express demand, like Hagrid.

 

[Speed]

Prepaid parking can now be purchased on the site a day before to save $3

Universal Orlando

Universal Orlando Resort

www.universalorlando.com

 

[tielo]

Not sure where to include this... but looks like UOR is testing "single attraction" express passes now. $25 for a one-time ride on Kong or Mummy is absurd lol.

It was only a matter of time for them to follow Disney.

If that will be executed I will never set foot in Universal Studios ever again, just like I did with Disney.

 

[belloq87]

Front-of-line access, whether free or paid, was one of the worst developments in the history of the theme park industry (from a guest vantage point).

 

[Brian G.]

If that will be executed I will never set foot in Universal Studios ever again, just like I did with Disney.

I think it's meant to work in conjunction with, not as a replacement.

 

[Mad Dog]

I seem to recall that a decade or so ago Universal had a plate of different types express/fast pass tiers available, and with
different names. It was quite confusing.
But, I don't recall individual ride passes offered.

 

[Parkscope Joe]

I seem to recall that a decade or so ago Universal had a plate of different types express/fast pass tiers available, and with
different names. It was quite confusing.
But, I don't recall individual ride passes offered.

They had Express and Q-Bot a LONG time ago. Q-Bot was sort of a mess and thankfully they got rid of it.

Q-Bot Ride Reservation System at Universal Orlando Resort | Orlando Informer

The Q-Bot Ride Reservation System is no longer offered at Universal Orlando Resort. You can still learn more about this former offering below. Q-Bot Ride

orlandoinformer.com

 

[Mad Dog]

They had Express and Q-Bot a LONG time ago. Q-Bot was sort of a mess and thankfully they got rid of it.

Q-Bot Ride Reservation System at Universal Orlando Resort | Orlando Informer

The Q-Bot Ride Reservation System is no longer offered at Universal Orlando Resort. You can still learn more about this former offering below. Q-Bot Ride

orlandoinformer.com

Yeah, that's it. I couldn't remember the name. It was a confusing mess for sure.

 

[MrBlonde]

I'm no fan of a single express pass, but I wonder if they did offer it on top tier rides like a Hagrid's:

1. Would that push people to get that instead of unlimited, so then putting less people overall into all of the Express queues?
2. Would it be seen as a revnue line (similar to how Disney views it) to justify higher budget points when creating new rides?

Either way, $25 for Mummy or Kong is ridiculous. They'd definitely have to tinker with the options.

 

[TheCodeMan95]

I'm no fan of a single express pass, but I wonder if they did offer it on top tier rides like a Hagrid's:

1. Would that push people to get that instead of unlimited, so then putting less people overall into all of the Express queues?
2. Would it be seen as a revnue line (similar to how Disney views it) to justify higher budget points when creating new rides?

Either way, $25 for Mummy or Kong is ridiculous. They'd definitely have to tinker with the options.

This is an interesting thought actually - how many people buy express specifically with 2 or 3 rides in mind?

 

[Parkscope Joe]

I'm no fan of a single express pass, but I wonder if they did offer it on top tier rides like a Hagrid's:

1. Would that push people to get that instead of unlimited, so then putting less people overall into all of the Express queues?
2. Would it be seen as a revnue line (similar to how Disney views it) to justify higher budget points when creating new rides?

Either way, $25 for Mummy or Kong is ridiculous. They'd definitely have to tinker with the options.

It would be a more fundamental shift in how they approach Express. This up charge is specifically because Express is under used at mummy and kong and they figure they can sell some of that capacity. Hagrid on the other hand is probably nearly 100% used its express, and if Hagrid was to switch to a single attraction access express I’d imagine they’d totally drop the standard express option for it. I don’t think they’ll do that as it’ll fundamentally change the product.

 

[UNIrd]

I mean it's been working out great for Disney for years. It's called iLL+ now or something like that and they have it on 1 or 2 of the most popular rides per park.

 

[JohnHammondsCane]

Hagrid's with express is already insanely long.. They'd have to approach $40-$50, no?

 

[UniversalRBLX]

I mean it's been working out great for Disney for years. It's called iLL+ now or something like that and they have it on 1 or 2 of the most popular rides per park.

Sure it's making money for the company, but in Disney's case insiders suggest that it's more of a re-allocation of people's budget versus incremental spend (aka less table service dining in favor of ILL).

I'm just wary of this product's future as it'll find its way to the lower capacity Nintendo and Potter attractions at Epic.