You should have clarified you were going for weeklies and not weekends
Haha my bad. I'm doing weekly box office. Some movies doing great on weekends and barely sell during the well while others are consistent throughout.
You should have clarified you were going for weeklies and not weekends
Disney has a way stronger line-up for the rest of the year. The only way Universal could have competed is if JW2 was this year. But it looks like they'll be a strong #2, as usual. opcorn:
To your point about Summer being crowded, I feel like Pirates 5 has a chance of bombing due to that. Of course the film franchise has been known to do huge numbers overseas, so probably not.Again this year has been weird on the domestic front. Split, Get out, Boss Baby, Fifty Shades Darker, and Hidden Figures all overperformed while others who expected to do better didn't do as well as people expected (Lego Batman). Fast and Furious overperformed overseas while barely meeting expectations stateside. Beauty and the Beast was on par with tracking. Universal and Fox's advantage has been going up with unique alternative programming for crowded weekends.
This summer is already really crowded. Guardians is safe due to the fact no high tracking films are coming out for two weeks after it opens. But the rest of the summer is gonna hurt for all studios as everyone will cannibalized themselves and other studios until September.
I think POTC will do very well. Disney's done a stellar job with marketing so far, and it helps that the movie has good reactions from Cinemacon.To your point about Summer being crowded, I feel like Pirates 5 has a chance of bombing due to that. Of course the film franchise has been known to do huge numbers overseas, so probably not.
The only other sure thing Universal has this year is Despicable Me 3. The Mummy could easily flop. Disney still has GOTG2, Pirates, Cars 3, Thor, Coco, and Star Wars.
The only other sure thing Universal has this year is Despicable Me 3. The Mummy could easily flop. Disney still has GOTG2, Pirates, Cars 3, Thor, Coco, and Star Wars.