Yeah, Endgame doesn't open to $350 million in December. Better legs maybe, but who knows if it does the same overall numbers.
It’s almost to the point of being mathematically impossible to open larger. It was running as pretty much the only movie in theaters with theaters staying open 24 hours and it’s a 3 hour movie.Probably opens better, tbh - but no way of knowing so...
It’s almost to the point of being mathematically impossible to open larger. It was running as pretty much the only movie in theaters with theaters staying open 24 hours and it’s a 3 hour movie.
There’s a limit to how much money can be made when you add in all the variables.
Maybe over time, yes, but not opening weekend, which is what I thought you were saying.Right... so if you kept those variables with it opening in December, with little competition, and more people off school and taking vacations, you have a chance to make more.
Maybe over time, yes, but not opening weekend, which is what I thought you were saying.
Because you’re acting as if people didn’t treat Endgame opening Weekend as if the whole country was on vacation as it wasBut why not Opening Weekend?
Because you’re acting as if people didn’t treat Endgame opening Weekend as if the whole country was on vacation as it was
Maybe it makes more money, but the movie pushed the limits of what was possible over a 3-day weekend with no competition and being a 3-hour movie. Kids being in or out of school doesn’t matter. Virtually every showing was sold out.
Main issue would be screens. Christmas weekend you end up with a lot of competition fighting for those extra slots that Endgame got; even if Endgame was put in Christmas slot, that wouldn't scare everybody off from that weekend, so it'd probably have 20-25% less showings over Christmas weekend.But why not Opening Weekend?
Yeah, counter-programming is another big thing. Awards movies and more family friendly movies are on the table, which eats into not only screen count, but it eats into the overall box office. Sure, the movie would still be huge, but I don’t think it could’ve had a bigger opening. It probably would’ve stood a better chance at beating TFA domestically though as it would’ve had all of January without major competition.Yeah, I read some box office boards, and people who know what they are talking about said the Endgame Saturday is pretty much the max a movie can possibly do in a day with the current screen/seat counts in the country. Also, like others said, around Christmas you are going to have at least one big family movie and probably a few other decent movies. A 90 minute family movie has the potential to do double the endgame numbers per screen due to twice as many showings per 3 hour block. These movies are scheduled months out, so it's not like the studios would know the monster that Endgame would become and schedule around it. So yeah, it would not do $350 opening weekend at Christmas.
I think they are expecting a lot of people to do a double feature and see this before Far From Home though. If that happens, it could see a big increase from what it was on track to do.It’s got ~$11 million domestically left in the tank, and even if it’s matched by the overseas gross, that’d only give it about $22 million which would still leave a $15 million gap between Endgame and Avatar. I just don’t see it making it that much farther, especially since the rerelease isn’t actually an extended cut.